To launch an IoT business is not an easy task. For a successful IoT enabled business, it requires not only careful planning, along with physical products, but also the software expertise.
How to launch your IoT business by linking the two together?
To help you prepare the launch of your IoT enabled business, we have prepared five steps to help you make your launch a success.
Connect an IoT enabled business
The first step is to make sure your devices are connectivity ready.
Connecting devices to a system that collects data in a manageable manner is very important for an IoT enabled business.
The IoT platform needs to be able to cope with big spikes of incoming data and needs to be scalable due to IoT not being static in nature.
Cloud-based IoT platforms are very popular due to being consistent, scalable, flexible and have a low total cost of ownership.
Another aspect of connectivity for an IoT enabled business, is the requirement of security of data and real-time diagnostics information.
Once you have devices connected, you need the IoT platform to actually do something with the data that connection provides.
Data by itself is meaningless if it does not provide insights and action.
The IoT platform needs to easily manage, allow strong capabilities to tailor specific processes, extend and integrate with multiple systems.
Integrate into a mobile operator network
Mobile connectivity is an integral part of IoT.
You will find that most IoT use cases are designed for mobility.
However, many users experience difficulties in achieving flexible, secure and global connectivity for IoT devices.
Therefore, the solution for many IoT projects is to use multi-network SIM cards.
By integrating into a multi mobile operator network, it enables devices to be connected anywhere in the world.
Once integration is completed there is no more requirement for different SIM cards.
Define and map out
Defining your target market segments will enable you to establish if your connected product will add value not only to your customers, but also to your business; placing particular relevance on whether or not it will create new revenue streams.
Mapping out all the detailed requirements at each stage of your product lifecycle will ensure that you have the resources to actually build a secure, reliable and scalable connected product.
As a result, the design, testing, trial and deployment of your successfully launched IoT business will lead to other IoT solutions.
Integrate with an existing business structure
This setup focuses on making sure your new internet of things business integrates well into your existing business infrastructure.
The technology transforms the process and way people engage in the process.
Without fully understanding the strategic implications of altering these business processes you risk not being successful in your IoT deployment.
You need to look at both a short and long-term integration strategy that incorporates the adoption of IoT.
Carefully understanding the unique characteristics of IoT will help your businesses align strategies and operational tactics into existing business structure.
Configure an API
Having an Application Programming Interface (API) first strategy is particularly relevant for the launch of an IoT business.
This is because IoT relies heavily on mobile and cloud computing, technologies which already use an API centric approach.
Using APIs alone may not sufficiently address all the capabilities needed to secure and scale up integration for larger projects, in which utilising the built-in integration capabilities of your IoT platform maybe the best way forward.
Are you looking to launch an IoT business?
Download your free copy of the 5 steps to launch your IoT business infographic to find out more.
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